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Brochure Design Brief

Print brief for brochure design and production with specs, content, and finishing details.

What's Included

This template guides you through 8 structured sections to create a comprehensive brief your vendor will love.

1

Purpose & Distribution

Define the brochure goal (sales tool, event handout, mailer) and how it will reach the audience.

2

Format & Specifications

Specify size, fold type (tri-fold, bi-fold, booklet), paper stock, and finishing (gloss, matte, UV).

3

Content & Copy

Provide all text content organized by panel/page with headlines, body copy, and CTAs.

4

Design & Brand Guidelines

Share brand colors, fonts, logo files, and visual style direction with design references.

5

Photography & Imagery

Supply or describe all photos, illustrations, charts, and infographics to include.

6

Layout & Hierarchy

Outline visual priority of information, desired flow through the brochure, and key focal points.

7

Print Production Details

Specify printer requirements, bleed settings, color mode (CMYK), and quantity for the print run.

8

Timeline & Approvals

Set deadlines for design drafts, content review, print proofs, and final production delivery.

How It Works

Go from idea to vendor-ready brief in minutes, not hours.

1

Choose Your Template

Pick this template as your starting point. Every section is pre-structured for your specific project type.

2

Fill In the Details

Our guided brief builder walks you through each section with prompts, tips, and examples to help you articulate your needs.

3

Share with Your Vendor

Generate a secure link your vendor can access without any login. They see a polished, professional brief and can respond directly.

Ready to brief like a pro?

Start with the Brochure Design Brief template and send your vendor a clear, structured brief in minutes. Free to get started.